Shopping online is not what it used to be, especially when it comes to niche electronics. Gone are the days when specialty producers could count on being discovered or creating a new niche just by placing their goods online. Instead of focusing on creating, producers are being forced to market and campaign for recognition against a highly centralized system that favors large corporations and conglomerates.

This has, in turn, stifled individualized innovations, flooding the market with unoriginal goods and ‘reskinned’ products. A problem that UK-based start-up, Hamster Marketplace aims to disrupt this space through a decentralized marketplace for niche producers.

Catering to both existing and emerging niche markets, Hamster Marketplace brings blockchain to thousands of vendors around the world, providing them with access to markets, audiences, and adopters that they normally would not be able to reach. Millions of customers from anywhere in the world will connect with innovators directly. They will also be able to access and purchase unique range of innovative products with no extra charges from intermediaries.

Using the Blockchain, Hamster Marketplace will not only guarantee authenticity of all payments and transactions across the platform via the blockchain, but also directly connecting potential customers to their vendors by harnessing the blockchain’s potentials for big data. This will personalize every user’s experience and ensure that they get exactly what they are looking for. Commission fees on the decentralized platform will be significantly lower than traditional marketplaces due to disintermediation and streamlining of all users’ experiences.

Offering the only Vendor-controlled market, Hamster has integrated mechanisms to prevent crowding-out or overrule from future marketplace owners due to unfair fees or policies.

Marketplace Functions and Features?

Conceived by Russian entrepreneur and electronics producer Denis Bulavin, Hamster Marketplace offers a long list of opportunities for both consumers and innovators, including:

For buyers and technology fans

• A unique set of gadgets and electronics
• Inventions, DIY, and products for any needs
• Selective offers without fakes and at the manufacturer’s price

For producers

• Large audience with a demand for niche electronics
• Minimum costs for positioning and promotion
• The ability to take their sales and production to a new level

The ICO

Development of the platform will be funded by the Hamster Marketplace ICO crowdsale. 14,000,000 HMPT Tokens will be available during this period with various bonuses for early participants. Participates will have access to platform testing, as well as a number of discounts from the producers.

The platform hopes to raise $28,000,000 through the sales of its ERC20 native tokens at $2/HMT. Participants will be able to contribute by donating ETH during the sales period. Unsold HMPT tokens will be burnt to preserve the value of the tokens.

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